Race Game Intro
The Porsche Quiz Race game was developed as an engaging way to deepen customers’ knowledge of the brand while increasing the appeal of the My Porsche app.
My role focused on developing a cohesive visual concept for the game and creating an introductory video designed to achieve maximum creative impact with minimal effort.
To achieve strong engagement and recognition, a 3D simulation was developed in which My Porsche app users take part in a fully virtual race while answering quiz questions.
Users earn points for each correctly answered question, which are tracked on a global leaderboard. The top performing players are publicly announced and receive special prizes, reinforcing competition and motivation.
